Commercial

The Future of Social Fitness

Transform your gym floor into any environment imaginable

The age of solitary, monotonous cardio is over. Rowcave was created to solve the fundamental challenge of indoor training—to bring the energy, visual stimulation, and cohesion of the real world indoors. It is an immersive fitness simulator designed to maximise member engagement and redefine group training.

Using a multi-walled immersive projection system, connect different types of cardio equipment—from rowing and cycling to running—all operating in perfect sync. Members are surrounded by vivid, real-world environments, whether they're racing on an iconic lake, cycling through mountain trails, or participating in a HIIT class in a custom-designed environment. This creates an unparalleled sense of shared experience and motivation. By combining this with advanced performance analytics, Rowcave creates the ultimate, flexible training environment, enabling your gym to host a diverse range of classes and build a powerful fitness community regardless of the season.

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The Immersive Multi-Sport Studio

Rowcave transforms any indoor space into a year-round, high-quality training environment. The flexible studio instantly adapts for rowing, running, cycling, and mat classes. This maximises floor space utilisation and ensures consistent member engagement unaffected by weather or gym monotony.

Ultimate Member Immersion

Create a powerful, shared experience that keeps members coming back. The synchronised environment ensures every participant feels like they are truly training as one. By immersing members in stunning, real-world courses and dynamic scenarios, Rowcave delivers an engaging, fresh, and highly addictive workout.

Seamless Class Programming

The intuitive interface allows you to design and schedule custom classes—from virtual running tours to high-energy HIIT. Coaches can manage the entire group effortlessly, mixing in music and microphone instruction to keep energy high. Run on-demand virtual sessions during off-peak hours with minimal staffing required.

Commercial Attraction Advantage

Attract and retain members with a powerful competitive edge. This cutting-edge, immersive studio is a key differentiator that appeals to top fitness talent and guests. The 'wow' factor and fresh workout content drastically reduce membership churn.

Group Cardio

Flexible & Powerful Tools

Rowcave puts flexible class design tools directly into the hands of your instructors. The intuitive class creator allows them to design custom sessions. This gives you the freedom to motivate your members by combining the data benefits of indoor training with the immersive experience of the world's most stunning routes.

Every class or structured workout can be executed by the entire group, with each performance tracked in meticulous detail. This data allows instructors to pinpoint improvement opportunities, measure progress, and provide the targeted feedback needed to elevate the engagement of the entire class.

Yoga, Pilates and Mat Work

Calm, Inspire, Transform

The instant you remove the cardio equipment, the space becomes the perfect environment for Yoga, Pilates, stretching, or functional mat work. The panoramic visuals and immersive audio system allow you to create an unparalleled atmosphere for any discipline.

For deep focus and serenity, project a calming beach, a snowy mountain peak, or a tranquil forest for meditation and restorative yoga. For high energy, use pulsing graphic equalisers or abstract, high-energy visuals for HIIT, Zumba, or combat-style workouts.

This versatility is key for motivation and retention: you can select from our growing library of environments, or licensed custom scenes that reflect your brand. This ability to instantly rebrand the space allows you to launch unique, signature classes that attract and retain premium members.

Coaches maintain complete control over the experience. They can easily adjust the environment or manage synchronised lighting, and the platform allows them to seamlessly layer in their own pre-recorded or live instruction, music, and workout timelines to ensure maximum flow and engagement throughout any class.

EQUIPMENT

Compatible with hundreds of Fitness Devices

Rowcave is engineered for ultimate flexibility, designed to integrate seamlessly with the cardio equipment you already know and trust. We believe a world-class immersive environment should enhance, not replace, your existing hardware investment.

Cycling

Compatible with most smart bikes and trainers. Our system supports the Fitness Machine Service (FTMS) protocol, allowing connection via Bluetooth for brands like Peloton, Wahoo, Stages, and more.

Running

Full integration with smart treadmills via FTMS. Accurately tracks speed and distance, syncing the virtual environment to the runner's pace.

Rowing

Rowcave supports a wide range of rowing machines, from the fully-integrated ZIVA Velocity Rower, to the RP3 Model T and S for ultimate dynamic realism. Also compatible with WaterRower, Concept2 and more.

Other

Open compatibility future-proofs your investment and integrates the latest hardware across all disciplines via FTMS Bluetooth.

Customised to your Facility

Every Rowcave installation is a bespoke project, expertly engineered to integrate seamlessly into your training centre's existing architecture. Our design process starts with your facility's unique layout, allowing us to create a tailored solution that accommodates a flexible mix of rowing, cycling, and running equipment.

The visuals can be powered by anything from powerful, multi-projector arrays to stunning, high-resolution LED walls, ensuring the perfect look for your space.

The immersion is completed with coordinated features like synchronised lighting and multi-channel, immersive audio. For complete flexibility, the platform allows your coaches to seamlessly blend microphone instruction with music, ensuring a high-energy, powerful training space that perfectly matches your gym's brand and class style.

Case Study

German National Rowing Team

Elite Performance Through Immersive Training

The German National Rowing Team has integrated Rowcave's immersive technology into their high-performance training center in Ratzeburg, revolutionising how their athletes prepare for international competition. This bespoke installation features 8 RP3 Model T rowing machines in a fully immersive environment with synchronised lighting, audio, and panoramic visuals.

Athletes train on digital recreations of actual race courses they will compete on, with the system capable of simulating various weather conditions, times of day, and opponent scenarios. Coaches can programme structured workouts, analyse technique in real-time, and track detailed performance metrics across the entire team.